THE DRIVING FACTORS OF PHUBBING BEHAVIOR IN STUDENTS
Abstract
Today smartphone become a necessity for society ranging from children, adolescents to adults including students. Now smartphone has become a part of people lifestyles it impact on increasing dependence on smartphones that led to the emergence of phubbing behavior. The purpose of this study is for search some factors that driving phubbing behavior for students. This research uses a qualitative approach with a case study method. The results of this study reveal that the factors driving students to behave phubbing come from internal factors and external factors. Internal factors include habit factors, low self-control, psychological and addiction. Whereas those from external factors include situational factors, friendship environment, family environment and technological development.
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